• Digital Marketing
  • Copywriting
  • SEO
  • Marketing Automation
  • Innovations
  • Chatbot
  • SaaS
  • B2B Marketing
  • Login

Concept Allies

Creative, Modern & Innovative Marketing, Made Easy

  • Home
  • About Us
  • Contact Us
  • SaaS Marketing Book
  • Courses
    • Market Research for B2B & SaaS
    • SaaS Marketing for Dummies

4 Examples of Effective Storytelling by Brands to Inspire You

May 7, 2022 by Yogesh Jain Leave a Comment

Among a million brands, there are only a handful that effectively employ the use of brand storytelling. Because they understand why and how.

Filed Under: Copywriting, Digital Marketing Tagged With: brand storytelling, content strategy, Digital Marketing

5 Reasons: Why and How Content Marketing Works?

December 20, 2017 by Yogesh Jain 2 Comments

how and why content marketing works

Content marketing is a popular approach to marketing whether it is for a B2B or B2C business. Unfortunately, it is often a misunderstood term. Due to confusion around its meaning, many marketers end up with disappointments. In this blog, we will clarify the meaning of content marketing, its difference from blogging and the reasons why it works or sometimes fails. You will also come to know about the mindset you need to effectively execute a content marketing campaign.

Filed Under: Digital Marketing Tagged With: content marketing, content strategy, content writing

5 Simple Steps: Create Content Strategy Plan From Your Buyer’s Journey

September 21, 2017 by Yogesh Jain Leave a Comment

how to create a content strategy plan

Create content is easy but creating content that brings revenue is difficult. In order to succeed with content marketing, you need a content strategy that attracts your target buyers and converts them into paying customers. In order to achieve that level of content marketing, you need to create content in accordance with your buyer’s journey. Your content should move the visitors from one stage of buying cycle to another. Know the exact 5 steps to create a winning content strategy that actually converts.

Filed Under: Copywriting, Digital Marketing Tagged With: content strategy, content writing, copywriting, Digital Marketing, Marketing strategy

What Do Copywriters Do? – It is More Than Just Writing

August 16, 2017 by Yogesh Jain 1 Comment

what do copywriter do - a guide to copywriting and the work involved

Ever wondered what copywriters do? This is a guide is for business leaders, executives, marketers and aspiring content writers so that they can learn the art of copywriting. Know what it takes to become a copywriter, how to grow in this career and how to hire one for your business.

Filed Under: Copywriting Tagged With: content marketing, content strategy, content writers, content writing, copywriting

What is an Infographic?

January 16, 2017 by Yogesh Jain Leave a Comment

Infographic meaning- content marketing

An infographic is the graphical representation of information. It is the most share worthy and readable form of content. Here is a sample infographic to make things clear for you.

Filed Under: Digital Marketing Tagged With: content marketing, content mix, content strategy

4 Types of Content to Bring Diversity to Your Blog

January 16, 2017 by Yogesh Jain 2 Comments

copywriting and digital marketing for B2B and SaaS businesses

A brilliant piece of content is one which prompts user action to buy, subscribe, follow, etc. Follow through to learn more about developing content that generates target audience’s interest.

Filed Under: Copywriting Tagged With: content strategy, content writing, copywriting, Digital Marketing

Grab Your Copy Today

content marketing book for Saas

About:

Concept Allies is a blog focused on spreading innovative marketing ideas. My reason for creating this blog is to share my ideas and vision with the business community and help them achieve their goals.

Read More

Privacy Policy

Terms and Conditions

Returns and Refund Policy

Recent Posts

  • 5 Tips For Creating Stellar Saas Marketing Landing Pages
  • Mastering The 7Ps Of SaaS Marketing
  • How To Make A Good PR Pitch For Your Saas Business?
  • 3 Sample PR Pitch Templates For Saas Product Launches

Want to know more about me?

I am Yogesh, a digital marketer executive currently helping IT companies grow their SAS products. With  a growth hacking mindset, passion for marketing and obsession over customer experience I specialize in creating campaigns that make conversions happen.

Find me on LinkedIn.

Follow on Twitter.

Copyright © 2023 · Yogesh Jain - All Rights Reserved · Powered by Concept Allies

  • Login
  • Sign Up
Forgot Password?
Lost your password? Please enter your username or email address. You will receive a link to create a new password via email.